Sr. Director, Marketing at Radial in King Of Prussia, PA
Sr. Director, Marketing - Remote At Radial, our employees are the forefront of ecommerce, bringing beloved brands to consumers through our fulfillment, customer care and technology solutions. We are fueling the future of retail, which means you are, too. When you work for Radial, you join a global community of changemakers, where the work is critical, and the culture is fun. We depend on our workforce to overcome real-world challenges every day and encourage you to carve your own career path while shaping our future together. Radial, the leader in Omnichannel commerce technologies and operations has an exciting opening for the Sr. Director, Marketing to lead Radial's effort in developing and managing the overall marketing plan for Radial North America. Radial's Omnichannel solutions use cutting-edge technology and analytics to optimize the e-commerce end to end processes reducing costs for our customer while enhancing the consumer experience. Role
Summary:
We are looking for a dynamic Sr. Director of Marketing that can work remote, and will lead Radial's marketing team. This is a key role on our management team and reports directly to the SVP and CSO. Will be responsible for developing and managing the overall marketing plan for Radial North America. Our ideal candidate will have extensive experience in marketing strategies, communications, brand development, demand generation, operations, budget development and management, event management, and other key marketing roles. This key leader will develop and implement strategies to strengthen the company's brand and market presence, plus strengthen its voice to our clients and prospects. The successful candidate will ultimately make a difference by elevating Radial's marketplace awareness and driving new client acquisition strategies. Success will be measured by their ability to design and implement brand marketing and demand generation programs both for the short and long term, targeted toward existing and new clients. A key area of focus will be developing Radial's presence in the mid-market, or companies with online revenues ranging from $20M to $600M. The ideal candidate will be an experienced professional with a passion for this role and the ability to employ unique marketing techniques. S/he will be a skilled marketing strategist and capable of driving creativity and enthusiasm in others. Will collaborate between business units, sales, inside sales, and our international counterparts. Essential Duties and Job
Responsibilities:
Position Radial as the leading ecommerce and omni channel services provider in North America Devise and develop integrated marketing programs, ensuring messages reach and resonate with target audiences in North America; liaison with EU counterparts to drive consistent messaging and programs between regions Generate significant brand recognition for Radial and its solutions across several vertical industries, leveraging all marketing channels Oversee all aspects of Radial's North American marketing and demand generation strategy, programs, brand, budget, hiring, processes/execution, and reporting Design and implement comprehensive marketing strategies to create awareness of the company's business activities - including campaigns, events, and digital marketing. Plan and oversee all advertising and promotion activities for events, digital media, presentations, and client-facing publications. Lead the day-to-day activities of the marketing team, ensuring defined objectives are achieved by the team. Coach and develop team members on excellence in execution and career growth (i.e. regular 1:
1 meetings and performance evaluations) Provide marketing and sales leadership for five distinct business units, plus corporate marketing Generate significant sales revenue and new business opportunities through qualified lead generation Work closely with corporate communications to establish and maintain a consistent corporate image throughout all divisions, service lines, promotional materials, and events. Work closely with Radial's Sales team, enabling them to meet their objectives by providing appropriate tools, materials, and presentations. Oversee the successful creation & execution of all demand generation programs Develop and manage marketing operating budgets including resource allocation amongst projects. Analyze and control expenditures of division to conform to budgetary requirements. Ensure effective control of marketing results, taking corrective action to guarantee that achievement of marketing objectives fall within designated budgets. Evaluate market research and adjust marketing strategy to meet changing market and competitive conditions while keeping abreast of trends and competitor's products, services, marketing, and online presence Requirements:
5
years' marketing leadership and management experience with a consistent track record of delivering exceptional results. 5-10 years' experience in 3PL, eCommerce Fulfillment B2B online marketing Must have a current background in digital marketing strategy, web content and design, and establishing marketing programs. Experience managing and executing large projects from start to finish including project management, data gathering, and modeling, problem-solving and communicating recommendations. Ability to prioritize multiple concurrent workstreams and delegate effectively. Senior presence with the ability to clearly and consistently work side-by-side with a broad range of senior leaders and functions to achieve objectives. Data-centric and strategic mindset:
will monitor KPIs and perform ad hoc analysis to figure out what's next, always keeping in mind the overarching strategy and business goals. Persuasive communication skills with excellent negotiations and relationship- building skills. Emphasis working with retail clients and brands. Bachelor's Degree in Marketing, Communications or Business. MBA preferred.
Salary Range:
$150K -- $200K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
Summary:
We are looking for a dynamic Sr. Director of Marketing that can work remote, and will lead Radial's marketing team. This is a key role on our management team and reports directly to the SVP and CSO. Will be responsible for developing and managing the overall marketing plan for Radial North America. Our ideal candidate will have extensive experience in marketing strategies, communications, brand development, demand generation, operations, budget development and management, event management, and other key marketing roles. This key leader will develop and implement strategies to strengthen the company's brand and market presence, plus strengthen its voice to our clients and prospects. The successful candidate will ultimately make a difference by elevating Radial's marketplace awareness and driving new client acquisition strategies. Success will be measured by their ability to design and implement brand marketing and demand generation programs both for the short and long term, targeted toward existing and new clients. A key area of focus will be developing Radial's presence in the mid-market, or companies with online revenues ranging from $20M to $600M. The ideal candidate will be an experienced professional with a passion for this role and the ability to employ unique marketing techniques. S/he will be a skilled marketing strategist and capable of driving creativity and enthusiasm in others. Will collaborate between business units, sales, inside sales, and our international counterparts. Essential Duties and Job
Responsibilities:
Position Radial as the leading ecommerce and omni channel services provider in North America Devise and develop integrated marketing programs, ensuring messages reach and resonate with target audiences in North America; liaison with EU counterparts to drive consistent messaging and programs between regions Generate significant brand recognition for Radial and its solutions across several vertical industries, leveraging all marketing channels Oversee all aspects of Radial's North American marketing and demand generation strategy, programs, brand, budget, hiring, processes/execution, and reporting Design and implement comprehensive marketing strategies to create awareness of the company's business activities - including campaigns, events, and digital marketing. Plan and oversee all advertising and promotion activities for events, digital media, presentations, and client-facing publications. Lead the day-to-day activities of the marketing team, ensuring defined objectives are achieved by the team. Coach and develop team members on excellence in execution and career growth (i.e. regular 1:
1 meetings and performance evaluations) Provide marketing and sales leadership for five distinct business units, plus corporate marketing Generate significant sales revenue and new business opportunities through qualified lead generation Work closely with corporate communications to establish and maintain a consistent corporate image throughout all divisions, service lines, promotional materials, and events. Work closely with Radial's Sales team, enabling them to meet their objectives by providing appropriate tools, materials, and presentations. Oversee the successful creation & execution of all demand generation programs Develop and manage marketing operating budgets including resource allocation amongst projects. Analyze and control expenditures of division to conform to budgetary requirements. Ensure effective control of marketing results, taking corrective action to guarantee that achievement of marketing objectives fall within designated budgets. Evaluate market research and adjust marketing strategy to meet changing market and competitive conditions while keeping abreast of trends and competitor's products, services, marketing, and online presence Requirements:
5
years' marketing leadership and management experience with a consistent track record of delivering exceptional results. 5-10 years' experience in 3PL, eCommerce Fulfillment B2B online marketing Must have a current background in digital marketing strategy, web content and design, and establishing marketing programs. Experience managing and executing large projects from start to finish including project management, data gathering, and modeling, problem-solving and communicating recommendations. Ability to prioritize multiple concurrent workstreams and delegate effectively. Senior presence with the ability to clearly and consistently work side-by-side with a broad range of senior leaders and functions to achieve objectives. Data-centric and strategic mindset:
will monitor KPIs and perform ad hoc analysis to figure out what's next, always keeping in mind the overarching strategy and business goals. Persuasive communication skills with excellent negotiations and relationship- building skills. Emphasis working with retail clients and brands. Bachelor's Degree in Marketing, Communications or Business. MBA preferred.
Salary Range:
$150K -- $200K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
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